L'Oreal is a French cosmetics company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world's largest cosmetics company and has developed activities in the field of hair care, skincare, and makeup. The company is a total beauty care company that combines the latest in technology with over a century of scientific expertise. L'Oreal's history is one of visionary leadership, entrepreneurial spirit, and passionate commitment to the business of beauty. L'Oreal was founded by Eugene Schueller in 1909 as a hair color company. Schueller developed an innovative hair color formula which he sold to salons. When clients began asking Schueller to also supply them with shampoo and hair care products, L'Oreal was born. L'Oreal has always been at the forefront of innovation, from the first hair color product for home use to the first waterproof mascara. Today, L'Oreal continues to innovate with cutting edge products like their True Match foundation, which uses new shade matching technology to provide a perfect match for every skin tone. L'Oreal's commitment to providing high-quality, accessible products for all women has made it a trusted brand for over a hundred years. From drugstore staples like mascara and lipstick to high-end foundation and skincare, L'Oreal has something for everyone. And with their continued focus on innovation, there's no telling what they'll come up with next.